Lunar New Year: the golden chance to boost domestic travel

After removing social distancing, this year’s Lunar New Year is a “golden” opportunity for the hotel industry to quickly launch and welcome domestic tourists. Although there are some precautions , this long holiday is an appropriate time for families to have the opportunity to travel and relax at a reasonable price and avoid the crowded scene.

In addition to the re-operation of domestic flights to meet the travel demands, cultural tourist sites and scenic spots such as Hue, Da Lat are also ready to open to welcome tourists. Coastal resorts such as Vung Tau and Nghe An have also received a large number of tourists booking for the holiday. This is also a good time for hotels to launch special offers such as luxury dining vouchers, free room upgrades to enhance the customer experience. In particular, hotel businesses need to invest in more innovative services to attract long-term domestic customers, instead of stimulating demand by simply reducing prices. Understanding shopping habits, spending and creating value-added services for customers is the most advantageous competitive measure after this year’s crisis.

Photo by Quang Nguyen Vinh on Pexels.

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